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Tanuvi Joe is a journalist based in Mumbai, India.
Portfolio
Indie Beauty Pioneer Credo Phases Out Single-Use Plastic, PFAS, and Other Package Toxins
Credo Beauty has eliminated single-use products and packaging, as well as harmful substances like PFAS, PVC, and bisphenols from its product packaging. The company has set guidelines for its partner brands to follow suit and has introduced a reusable sample jar called REJAR. Credo has also partnered with Mob Beauty, Hudson’s Bay, and Element Packaging to establish a recycling program called Pact, aiming to recycle small beauty packaging items. The initiative includes installing recycling bins in stores and a mail-back system. Credo plans to further reduce virgin petrochemical plastic in its packaging by June 2023.
These New Sneakers Made From Ocean Plastic Are 100% Vegan—Even the Glue.
ME.LAND, a French footwear brand, has launched Vivace, a new line of 100% vegan and recycled sneakers made from ocean plastic collected by the SEAQUAL initiative. The sneakers feature various sustainable components and are crafted by Portuguese artisans. The brand emphasizes fair pricing and local sourcing to minimize carbon footprint. This launch aligns with the growing trend in eco-friendly footwear, with other brands like Thousand Fell, H&M, and Rens Original also introducing sustainable sneaker options.
Lululemon Is Creating The World’s First Fabric From Recycled Carbon Emissions
Lululemon, in collaboration with LanzaTech, India Glycols, and Far Eastern New Century, is pioneering the creation of fabric from recycled carbon emissions, aiming to reduce reliance on fossil fuels and promote a circular economy. This initiative aligns with Lululemon's Impact Agenda to achieve 100% sustainable materials by 2030. The process involves converting carbon emissions into ethanol, which is then transformed into polyester, offering a sustainable alternative to traditional petroleum-based fibers. Despite higher costs, efforts are underway to make the process more cost-effective, reinforcing Lululemon's commitment to sustainable innovation in the apparel industry.
Quorn Turns To New Extrusion Tech To Create Vegan Meats For Flexitarians
Quorn is exploring new extrusion technology to create vegan meats with textures and flavors that replicate traditional meat, targeting the growing flexitarian market. The company is collaborating with startups through the Future Food-Tech innovation Challenge, with Paris-based Umiami winning the pitch. Umiami's unique texturization technology allows for the creation of thick, fibrous whole-muscle cuts of plant-based meat without additional texturing agents. This technology offers better control over fiber direction, thickness, water, and fat content, potentially improving the meat replication process. Quorn will support Umiami in scaling this technology to meet consumer preferences.
Accor To Use Vegan Pork Brand Zrou To Create New Menus Across Its Hotels In Greater China
Global hospitality group Accor has partnered with Chinese plant-based company YouKuai to incorporate its vegan pork brand Zrou into menus across its hotels in Greater China. Zrou, made from non-GMO soybeans and other plant-based ingredients, aims to cater to the growing demand for sustainable food options among young Chinese consumers. The collaboration will see new plant-based dishes created by celebrity chefs and featured in Accor's hotels, including Raffles, Fairmont, and Sofitel. The initiative aligns with Accor's sustainability goals and aims to modernize the culinary scene in its hotels.
Zero Waste E-Supermarket Raises Pre-Seed To Expand Reusable Packaging For Groceries
E-grocery startup Lyfa, headquartered in Basel, Switzerland, secured an undisclosed amount in its pre-seed round led by Rockstart and Swiss Startup Group. Founded in 2019, Lyfa offers over 250 products in reusable packaging and plans to expand its operations and product range. The company aims to reach operational profitability by the end of 2021 and expand to Zürich and Bern. Rockstart's AgriFood fund, which has invested in 20 startups since 2019, supported Lyfa for the second time, emphasizing the importance of sustainable solutions. Swiss Startup Group's Max Meister highlighted Lyfa's alignment with strong trends in e-groceries and sustainability.
The Amazon Now Emits More Carbon Emissions Than It Absorbs, Finds Study
A new study reveals that the Amazon rainforest is now emitting more carbon dioxide than it absorbs, releasing a billion tonnes of CO2 annually. The research, published in Nature, highlights the significant impact of deforestation and fires, exacerbated by climate change. Lead researcher Luciana Gatti emphasizes the urgent need to reduce fossil fuel emissions and criticizes Brazilian President Jair Bolsonaro for his inadequate response to deforestation. The study calls for global cooperation to save the Amazon, warning that continued deforestation could turn the rainforest into a permanent source of carbon emissions.
Tomorrow X Sea Shepherd: New Activist-Endorsed Eco Clothing Line Helps You Save The Oceans
Sustainable fashion brand TOMORROW has partnered with Sea Shepherd to launch the One Ocean collection, featuring eco-friendly clothing made from organic and recycled materials. The collaboration aims to raise awareness about ocean conservation, with 50% of proceeds supporting Sea Shepherd's efforts against illegal fishing and marine pollution. Sea Shepherd founder Paul Watson emphasizes the destructive reality of commercial fishing and the need for actionable awareness. The organization's work will be highlighted in the upcoming documentary 'Fin,' directed by Eli Roth. Sea Shepherd has also been recognized for its contributions to combating illegal fishing in Liberia.
NovoNutrients Raises US$9 Million for Converting CO2 Emissions Into Vegan Protein Ingredients
NovoNutrients has raised US$9 million to advance its industrial pilot project aimed at converting CO2 emissions into high-quality vegan protein ingredients using naturally occurring microbes and industrial biotech. The funding includes US$4.7 million from Happiness Capital and contributions from other investors like E2JDJ and Marinya Capital. The company plans to use the funds to build commercial-scale facilities at industrial sites where CO2 and hydrogen are generated, with the goal of reducing industrial carbon emissions and producing cost-effective, high-value protein ingredients. NovoNutrients also aims to expand its platform to create other biobased chemicals and materials.
Sustainable Luxury Market the Focus for New Media and eCommerce Platform, ‘Ethos’
Ethos, a new media and e-commerce platform, has been launched to address sustainability, wellness, and human rights in the luxury market. Co-founded by Jill Ettinger, the platform aims to cater to a mature and financially stable audience, focusing on sustainable living across various sectors including fashion, travel, wellness, and tech. Ethos plans to launch an e-commerce site targeting the luxury market, which is valued at nearly $7 trillion. The platform also encourages discussions on race, gender, equity, mental health, and wellness, partnering with the Conspirituality Podcast to explore wellness culture myths and conspiracy theories.
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